Webinar: How to Craft Stories of Impact that Resonate with Donors


I was invited my friends and long-term clients at Eleo Donor Management Software to present a free webinar for the small nonprofit community.


The webinar focuses on what donors expect to see from their gifts – impact – and how real-world storytelling connects with people on an emotional level and supports fundraising goals.


I shared insights into:


  • The importance of sharing stories of impact.
  • Why the stories behind the numbers matter.
  • How multiple perspectives add layers of interest to stories.
  • The basic structure of stories that create moments of human connection.


Learn to develop authentic stories that show how nonprofits make a difference and inspire donors to give with clarity and confidence!


Although the webinar is geared towards small nonprofits, many of the concepts and tips can be applied to small business case studies and client success stories.


Watch the webinar